Digital marketing, or online marketing, promotes brands through internet and digital channels. It encompasses email, social media, web ads, and multimedia messages. This strategy engages potential customers, establishing connections and enhancing brand visibility through various digital communication avenues.
Course Time Duration: 6 Months
MODULE 1 – BASICS OF DIGITAL MARKETING
MODULE 2 – ANALYSIS & KEYWORD RESEARCH
MODULE 3 – SEARCH ENGINE OPTIMIZATION (SEO)
MODULE 4 – ON PAGE & OFF PAGE OPTIMIZATION
MODULE 5 – SEO UPDATES & ANALYSIS
MODULE 6 – GOOGLE MAPING
MODULE 7 – GOOGLE ADWORDS
MODULE 8- SOCIAL MEDIA OPTIMIZATION
MODULE 9 – SOCIAL MEDIA MARKETING
MODULE 10- GOOGLE WEB ANALYTICS
MODULE 11 – CREATING A WEBSITE
MODULE 12 – INTERVIEW PREPARATION
Digital Marketing Specialist/Manager, Social Media Manager, SEO Specialist/Manager, PPC Specialist/Manager, Content Marketing Manager, Email Marketing Specialist, Analytics Manager, E-commerce Manager, Digital Marketing Consultant, Influencer Marketing Manager
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